An education CRM is a custom-built solution designed to manage, nurture, and track leads in a single window. This system is capable of catering to every segment of education institutes, like universities, schools, coaching, vocational, and overseas.
It helps the admissions team communicate with the students through different channels, like SMS, email, phone, video, or WhatsApp and encourages them to apply.
This communication track can also be found in the CRM, which helps the team to know the current status of the lead and what past communications have happened between them. This data helps the team to further help the prospect towards closure.
Apart from communication and data management, you can also measure the performance of different campaigns that you run during the admission process, the performance of your counsellors, ad channels, and 3rd party vendors/publishers.