#1 Vocational CRM to streamline your admissions 

A CRM specifically built for top vocational brands to digitise their entire admission process and increase the engagement ratio to achieve 2X enrolments.

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Integration of multiple lead generation channels

Manually organising and managing all the leads from different lead sources is a tedious task. Our vocational CRM seamlessly integrates multiple lead-generation channels to avoid missing out on leads. The CRM can effectively centralise all lead data on a single platform, hence optimising the response time. 

Top features:

  • Ad channel integration such as Google Adwords and Facebook Ads to avoid missing out on leads from paid sources
  • Social media integration such as Facebook, Instagram, Linkedin, and Twitter to track interactions with leads as well as customers 
  • Email integration to capture and store the leads from email campaigns and avoid missing out on organic leads 
  • Auto-allocation to ensure that the right counselors are working effectively on leads based on their region or expertise
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Conduct personalised online walk-ins 

Connecting with your leads through offline walk-ins often results in limited geographical reach and cumbersome tracking of the number of visitors. Whereas, online walk-ins eliminate accessibility issues due to mobility or geographical restrictions. With our new-age communication—video counseling—you can now chat, share documents, and watch videos to provide an immersive counseling experience for better conversions.

Top Features: 

  • High-quality video and audio conferencing platform to provide a seamless calling experience between counselor and leads
  • Chat feature to allow the counselor and student to communicate via text during the session if required 
  • File sharing feature to share relevant documents, brochures, and other valuable resources during the call 
  • Screen sharing feature to allow counselors to showcase charts, brochures and other relevant resources to counsel in an engaging way

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Automate strong communication channels

Generic and manual communication often results in lower conversion rates. With our vocational CRM, you can automate all your communication channels through our rule engines. Our CRM provides a centralised communication platform that powers every touchpoint from voice to text-based channels and ensures a higher likelihood of lead to convert. 

Top features: 

  • Drip and trigger-based email campaigns to automate lead nurturing and keep the leads engaged 
  • Web-based video calling to provide a more personalised experience to the leads 
  • Inbuilt click-to-call to reduce response time and also provide a personalised experience with a web-based video calling feature
  • Bulk SMS and two-way Whatsapp to reach out to prospects at right time and nurture them
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Mobile enabled CRM

Lack of effective communication and slow response time may result in lead loss. With our mobile-enabled vocational CRM, you can effectively communicate with the leads from anywhere and at any time. Mobile access to the CRM allows you to manage and update student information, and access reports from anywhere. 

Top features: 

  • Seamless integration with various communication channels to ensure effective communication and faster response time 
  • Calendar integration to set reminders of meetings, and follow-ups to avoid missing out on leads 
  • Sleek analytics and reporting dashboard to access reports from anywhere and take informed decisions 
  • Contact management to edit, access and add leads in real time on the mobile app from anywhere 
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Data-driven customised reporting dashboard

Making data-driven decisions while juggling between multiple excel sheets becomes cumbersome. Our vocational CRM provides you with an inbuilt reporting dashboard with 150+ actionable and insightful reports. With easy data representation, you can have a deeper insight into counselors performance, marketing ROI, conversion funnel and many more important metrics. 

Top features: 

  • Ad channel performance reports to track the ROI from paid channels and optimise your marketing spend 
  • Admin access to have a keen observation of individual counselor performance and helps in setting benchmarks for the team
  • ROI and conversion reports to identify and replicate successful strategies and tactics used in high-performing campaigns 
  • Lead status funnel report to track the entire lead journey and nurture the lead accordingly 
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Why Institutes use ExtraaEdge?


Do what a web CRM does with our mobile-friendly CRM app. Auto capture leads through incoming calls

Customizable CRM

Customize CRM according to your convenience & admission process. Easy visualization to

More Integrations

Integration with over 20+ publishers & marketing channels such as Shiksha, CollegeDunia, CollegeDekho & many more


Our experience with ExtraaEdge has been excellent. The platform allows seamless lead referrals between counselors and has a lead nurturing process with marketing automation tools. Our team of counselors quickly adapted the CRM as it is a very user-friendly platform. A great Customer Success team that makes your admissions journey very smooth.

Shradhha Singh - Admission Manager, AID

ExtraaEdge is a one-stop solution for all my counseling, marketing and admissions needs. The CRM has been a game-changer for our counseling team. 

Kothapalli Yashwanth - Marketing Manager, SumedhaIT

We have benefited 100% from this CRM. Initially, I was the only one managing all the enquiries and admissions. After implementing the CRM, I have had to handle hardly a few admissions. Most are being done by my counsellors through the CRM. Because of this, I was relieved from that work and could focus more on academics!

Kaustubh Atre - Founder & Director, Ambitions Commerce Institute

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