Powerful Automation Software for On Field Teams

Automate your home demos, events, seminars, and outbound sales processes. Help field teams organize their daily activities, schedule their days, view new leads, automate check-ins, and make travel arrangements with ease.

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Automate outbound leads and task allocation

Through our mobile app, it is seamless to assign leads to the counselor based on their proximity. Managing the influx of outbound leads is now possible without manually allocating each lead to a counselor for visits.  

Top Features 

  • Automated notifications to reduce the response time  
  • Seamless lead allocation to ensure every lead is assigned to the right outbound team 
  • Lead scores to prioritise leads and dynamically filter the prospects likely to convert.
  • Mobile-enabled app to manage your leads and admissions from anywhere

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On-Field Tracker for more conversion efficiency

Through our strong geotagging feature, you can track your field force’s location in real time on the ground. The app helps teams optimize their time-to-home demo that ensures discipline, compliance, and enhanced productivity 

Top Features: 

  • Geotagging to track counselor activities and ensure time optimisation 
  • Geofencing to prevent fraudulent check-ins of counselors, and meeting misrepresentations 
  • Access to lead details on the mobile app ensures high-quality meetings 
  • Reporting dashboard to analyse individual counselor performance

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Automate day and route planning for maximum productivity

Increase the productivity of your field team by automating their entire day and route planning through our app. The mobile app will automatically devise the best travel route for your counselor to make sure they spend the least amount of time traveling. 

Top Features:

  • Target dashboard to prioritise work 
  • Save filter to create a region-wise dynamic list of leads this ensures maximum meetings in one go
  • Push notification on a mobile application for counselors to achieve their targets
  • Auto reassignment of leads via segmentation 

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Immediate mobile-enabled calling, email, SMS, and WhatsApp for lead nurturing

Put all our engagement channels, i.e., click-to-call, WhatsApp, email, and SMS, easily accessible from the comfort of our mobile app while outbound teams communicate with prospects while traveling. 

Top Features: 

  • Marketing Automation to fast-track lead nurturing
  • Email and SMS services to stay connected with your prospects
  • Trigger-based communication to set drip campaigns 
  • Use WhatsApp communication to quickly share resources for prompt reply

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Why Institutes use ExtraaEdge?


Do what a web CRM does with our mobile-friendly CRM app. Auto capture leads through incoming calls

Customizable CRM

Customize CRM according to your convenience & admission process. Easy visualization to

More Integrations

Integration with over 20+ publishers & marketing channels such as Shiksha, CollegeDunia, CollegeDekho & many more


Our Customers  us


ExtraaEdge Stood out because the product is for the education sector. flexible & customizable that met all of our admission process requirements. An extremely competent staff, Excellent support and fantastic turnaround time is what makes ExtraaEdge unique

Nahid Afshan - Head of Marketing, BITS Pilani, Dubai

The best thing about ExtraaEdge is its openness to customisation. They listen to customers and are readily available. Their robust analytics have no competition. 

Srinivas Shinde - Chief Marketing Officer, Dayananda Sagar University

When it comes to reaching out to students, ExtraaEdge CRM saves a lot of our efforts. All the analytics & reports were readily available. We went ahead with ExtraaEdge because of their awesome support team who handled our complex requirements quite easily.

Prachi Hajela - Manager India & South Asia, Manchester Metropolitan University

Ready To Move to a Modern Admission Marketing Solution?

Know how you can scale your admission process & achieve your targets. Book a 45 minute free demo.

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CRM Build for Different Teams in an Education Institution

For Management

Take data driven decisions through actionable insights on every aspect of admissions

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For Counselors

Double your counselors efficiency through student journey tracker, timely reminders and multiple channel communication

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