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Track student journey, get timely follow-up reminders and multi-channel communications 

Increase your counselors efficiency by mapping the entire student journey, followed by timely follow-ups through multiple communication channels. 

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crm use for counselors

Timely Follow ups for a better conversion rate

Through our education CRM, counselors can set reminders and follow-ups for prospective students so they do not miss out on timely conversations. Timely communication and follow-ups always result in better admission rates.

Top Features: 

  • Automatic reminder notification to stay on top of your follow-up list
  • Push notifications through the mobile app to reach out to prospects anytime anywhere
  • Application completion percentage to target the right audience and push for application completion 
  • Student journey mapper to track the student’s journey and communicate their touchpoints through multiple channels
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timely follow ups

Multichannel communication for strong prospect engagement

Multichannel communication is very effective in nurturing and converting prospects. Through ExtraaEdge CRM, you can engage with a potential student via phone, email, chat, text, and even virtual meetings. 

Top Features: 

  • Inbuilt ‘Click-to-Call’ to reduce response time and avoid errors
  • Bulk SMS and emails communication from the CRM to improve the engagement rate
  • Inbuilt Video Call App to give a personalised experience to the prospects
  • Send personalised communication to prospects with our inbuilt Whatsapp in the CRM
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multichannel communication

Easy lead prioritization through the lead score

Counselors can calculate conversion probability by using our lead score, which uses leading indicators such as communication channels, follow-ups done and missed, comments, lead changes, call outgoing and incoming, and the sentiment of comments to calculate conversion probability.

Top Features

  • Filter dynamically on prospects likely to convert to drip target your audience 
  • Score dashboard across leads with sentiments to know the exact lead status 
  • Take recommended next steps such as email, SMS, WhatsApp, etc
  • Automatic notifications to prioritise recommended actions
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lead score for lead prioritization

Inbuilt reports dashboard for self-analysis and strategic planning

Counselors can measure and analyse their performance through our 50+ customised reports. They can also measure marketing ROI and track conversion funnels in real time with ExtraaEdge’s customised reporting dashboards.

Top Features

  • A single-view dashboard to have an overview of your overall individual performances
  • Ad channel performance to measure ROI across paid channels and strategies further 
  • Publisher panel to analyse the attribution of leads between different publishers
  • Call recordings to analyse calls to improvise their pitch for future prospects 
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inbuilt reports dashboard

Why Institutes use ExtraaEdge?

Mobile-Friendly

Do what a web CRM does with our mobile-friendly CRM app. Auto-capture leads through incoming calls.

Customizable CRM

Customize the CRM according to your convenience, admission process and ease of visualization.

More Integrations

Integration with over 20+ publishers & marketing channels such as Shiksha, CollegeDunia, CollegeDekho & many more.

Our Customers  us

ExtraaEdge is an incredibly dynamic and trustworthy platform that truly understands our needs and bridges the gap with technology by providing effective solutions. Whether it’s from a counsellor’s or an admin’s perspective, most of the changes we require in the CRM are implemented in a very short span of time. One of the things we love most is how user-friendly it is and our team adapted to it very quickly. Creating new reports on our own, without having to rely on the developer team, has been a game-changer.

Silky Jain Marwah - Executive Director, Tula's Institute

I am very happy with ExtraaEdge and the amazing support they provide to our team at K11. My team never misses out on leads because the system sends timely reminders, whether it’s 5 or 10 minutes in advance, ensuring they call at the right time and don’t waste any time. The seamless integrations are another big plus, making our workflow smooth and hassle-free. What I love the most are the analytics and reports, which give us valuable insights to make better decisions. I highly recommend it to anyone looking for a reliable CRM.

Kalyani Kaizzad Ccapadia - Co-founder & CEO, K11 School of Fitness Sciences

ExtraaEdge platform is very user-friendly and allows us to customize the application to fit our specific needs. Tracking the lead journey from enquiry to enrolment is smooth. We received excellent training during the adoption phase, and everything was well-oriented for our counsellors. One of the best parts is how the ExtraaEdge technical team is accessible anytime, anywhere, and they resolve issues immediately without any delays. Our Customer Success Manager is also very responsive and even follows up to ensure everything is resolved.

K.Nirmala Devi - Assistant Manager, Indian Academy Group of Institutions

Ready To Move to a Modern Admission Marketing Solution?

Know how you can scale your admission process & achieve your targets. Book a 45 minute free demo.

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CRM Build for Different Teams in an Education Institution

For On Field Agents

Execute and collaborate the tasks effectively through powerful on field automation software

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For Management

Take data driven decisions through actionable insights on every aspect of admissions

Learn more
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