How Bharati Vidyapeeth University, College of Engineering, Pune used the ExtraaEdge CRM & Marketing Automation Tools to increase their applications by 10X, skyrocket their admissions and streamline their admission process.
Loves ExtraaEdge for
- Custom end-to-end CRM solution
- Mobile CRM for remote and on the go work
- Seamless integration with their various lead sources
- Custom reports to track and manage their counsellors’ performance
About Bharati Vidyapeeth University, College of Engineering
Bharati Vidyapeeth University, College of Engineering, Pune (BVUCOEP) is one of the top private engineering colleges in Pune, India. Established in 1983, and a constituent unit of Bharati Vidyapeeth (Deemed to be University), it offers 12 graduates, 08 postgraduates Programmes and Doctoral Programmes in 08 disciplines. It was accorded deemed university status in 1996 for its academic excellence. It ranked in the top 100 colleges of engineering in India, according to NIRF.
What were their Challenges?
Ineffective Lead Management Process
Before using ExtraaEdge, whatever leads and inquiries they were getting, there was no system in place to help the institute follow, pursue, segregate and convert their leads in a streamlined manner.
Ineffectual Lead Engagement
They didn’t have a good process in place to engage with an interested student through on-time marketing campaigns and follow-ups with information about the institute.
Student Query Management
They didn’t have a good communication process and channels in place to quickly engage and solve any query that a student has.
What was the solution provided to them?
Custom CRM & Mobile CRM
We provided a custom CRM that could help them manage their entire admissions process. Also, we provided a Mobile CRM to help their admissions counsellors do their work remotely and on the go.
Marketing Automation & Seamless Integration
We helped them in the complete automation of their marketing (Emails & SMS) for effective student communication and easily integrated with all of their lead sources for effective lead management.
Custom Reports and analytics
We provided them with robust custom reports and analytics that helped them track, measure and manage their admission counsellors’ performance.