Manage all your admissions activities in one place

Convert more leads into students by using a lead management system built only for education. Increase productivity, automate tasks and generate more applicants.

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Auto Capture & save your leads from all sources

Auto capture & save your leads with sources from inbuilt web forms, chatbot, marketing & advertising channels, etc.

Top features

  • Easily capture all the leads with our in-built widget.
  • Automatically capture all the data points of a lead from any integrated source.
  • Manually add leads through quick or extensive forms in the system to record everything.
  • Get a specific landing page to capture only walk-ins.
  • Upload all your offline or raw data in an excel or CSV file very easily with just a few clicks.

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Nurture your leads via inbuilt marketing features

Swiftly move your leads through your admission funnel by communicating through various inbuilt communication channels. Make use of calls, Emails, SMS & video call to make personalized conversations.

Top features

  • Get a new priority list whenever an existing lead re-enquires.
  • Get a separate bucket for raw data to ensure all cold leads are nurtured via marketing automation.
  • See the lead journey in a sneak peek with Quick View Lead Card.

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Integrate with 3rd party vendors and publishers

Seamlessly integrate with your existing vendors such as ERP, IVR and different payment gateway channels to have one centralized system for everything.

Top features

  • Integrate all of your leads from various marketing and publisher channels.
  • Track the source of each and every lead that comes in from multiple channels and avoid double attributions to the lead.
  • Avoid lead duplicacy by collecting the lead only once while tracking all different sources.

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Prioritize your Admission efforts using Lead Score

Differentiate & prioritize between hot and warm leads based on lead scores generated through various engagements & touch-points in the funnel.

Top features

  • Prioritize the leads as per the lead score which is calculated on the basis of their engagement so that interested leads can be tagged by the system for better conversions.
  • Eliminate all the junk leads from the raw data by verifying them through OTP.
  • Qualify leads on the basis of advanced marketing automation workflow which is based on multiple triggers, student responses, dates etc.

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Distribute and track leads between teams

Automatically distribute leads across your team members based on different parameters such as lead source, lead region, courses, etc to decrease the first-time response.

Top features

  • Automatically allocate leads to counsellors as per set criteria such as source, location, course, etc., with round-robin.
  • Counsellors can easily refer single or even bulk leads to each other in case of a change in ownership of leads.
  • Segregate the data by saving a list of a specific set of particulars and then allocate it to counsellors again so that they can rework the data.

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Our Customers us

ExtraaEdge stood out because the product is for the education sector. Flexible & customizable that met all of our admission process requirements. An extremely competent staff, excellent support and fantastic turnaround time are what make ExtraaEdge unique.

Nahid Afshan - Head of Marketing, BITS Pilani, Dubai

ExtraaEdge is the ultimate link & bridge that connects universities with the admission automation world. Would highly recommend it to new age Universities who are looking for powerful CRM & Marketing Automation software combined with delightful & excellent customer success. The product’s core is its simplicity which helps for super fast adoption amongst the admission teams.

Sneh Savani - Director, P P Savani University

When it comes to reaching out to students, ExtraaEdge CRM saves a lot of our efforts. All the analytics & reports were readily available. We went ahead with ExtraaEdge because of their awesome support team who handled our complex requirements quite easily.

Prachi Hajela - Manager India & South Asia, Manchester Metropolitan University

People trust our Education CRM to streamline their admission process

Ready To Move to a Modern Admission & Marketing Solution?

Powerful CRM & Marketing automation software that helps your admission teams increase, manage and predict their admissions.

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