How ExtraaEdge helped FOSTIIMA Business School streamline their admission process?

How FOSTIIMA Business School transformed their admissions process from the manual admissions process with a streamlined digital system by utilizing ExtraaEdge’s tailored CRM for optimized workflows and communication. 

Loves ExtraaEdge for

• Customized CRM for specific needs of FOSTIIMA 
• Centralized and Intelligent Lead Management, Zero Data Duplication
• Unified Communication Hub for Email, WhatsAPP, SMS &  Video Conferencing 
• Prompt and Uncompromised Technical Support 

About FOSTIIMA Business School

Founded in 2007 by IIM Ahmedabad ’73 alumni, FOSTIIMA Business School leverages the experience of IIM graduates to replicate IIM-A’s educational approach. Led by founders like Anil Somani (IIT-M ’71, IIM-A ’73), its management and faculty, largely IIM alumni, offer students access to industry professionals. Positioned as “an institute with a difference,” FOSTIIMA has built a reputation for quality education and successful placements, creating high demand.

What were their Challenges?

• Communication Bottlenecks

Before implementing ExtraaEdge’s solution manually managing applications and responding to inquiries was causing communication delays, eventually missing enrolment opportunities. 

• Data Duplicity Issues

The frequent data duplication and inconsistent record-keeping created roadblocks for the administrative team.

• Ineffective Data Management

In absence of holistic analytics tracking of application statuses, lead communication and overall performance was inconsistent and severely affected decision making. 

• Suboptimal Outreach 

The admissions team couldn’t effectively use all communication channels which hampered engagement with prospective students. 

What was the solution provided to them?

• Centralized & Intelligent Database:

Implemented a smart, centralized database with automated duplicate detection, ensuring high data integrity and eliminating redundancy in admission records.

• Unified Communication Hub:

Integrated all communication channels (Email, WhatsApp, SMS, Video) into a unified hub, streamlining FOSTIIMA’s prospect engagement and interaction tracking.

• Bespoke Admission Workflows:

Developed bespoke admission workflows matching FOSTIIMA’s unique process, ensuring the software adapted seamlessly to their established procedures.

• Responsive Support & Customization:

Delivered responsive technical support for smooth adoption, with FOSTIIMA emphasizing ExtraaEdge’s commitment to deep customization as a key differentiator.